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HOW VOTERS DECIDE

INFORMATION PROCESSING DURING ELECTION CAMPAIGNS

RICHARD R. LAU
Rutgers University

DAVID P. REDLAWSK
University of Iowa

CAMBRIDGE UNIVERSITY PRESS
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Cambridge University Press
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Information on this title: www.cambridge.org/9780521848596

© Richard R. Lau and David P. Redlawsk 2006

This publication is in copyright. Subject to statutory exception
and to the provisions of relevant collective licensing agreements,
no reproduction of any part may take place without
the written permission of Cambridge University Press.

First published 2006

Printed in the United States of America

A catalog record for this publication is available from the British Library.

Library of Congress Cataloging in Publication Data

Lau, Richard R.
How voters decide : information processing during election campaigns /
Richard R. Lau, David P. Redlawsk.
p. cm. – (Cambridge studies in public opinion and political psychology)
Includes bibliographical references and index.
ISBN 0-521-84859-8 (hardback) – ISBN 0-521-61306-X (pbk.)
1. Voting research – United States. 2. Elections – United States.
I. Redlawsk, David P. II. Title. III. Series.
JK1967.L38    2006
324.973–dc22    2005021892

ISBN-13 978-0-521-84859-6 hardback
ISBN-10 0-521-84859-8 hardback

ISBN-13 978-0-521-61306-4 paperback
ISBN-10 0-521-61306-X paperback

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