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5 - Propaganda

Published online by Cambridge University Press:  05 June 2014

Peter Kenez
Affiliation:
University of California, Santa Cruz
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Summary

Propaganda is a highly charged and negative concept. Hearing the word, we think of politicians telling conscious lies in order to win over public opinion. Of course, we should not take any propaganda statement at face value; it is clear that time after time propagandists consciously distort what they know to be true. However, really effective propaganda is based on genuine beliefs. Because the assertions of Nazi activists were obviously absurd and contrary to reality, therefore we tend wrongly to assume that the speakers or writers could not really have believed in what they were saying or writing. Not only were the assertions clearly untrue but also from a logical point of view they made no sense because they often contradicted one another. At the heart of Nazi thinking about Jews was this fundamental contradiction, which in different forms appeared again and again: The Jews were boundlessly contemptible and at the same time all powerful; they were cowardly but always victorious. In the 1930s when few countries were willing to take in Jewish refugees, the Nazis repeatedly characterized, with considerable pleasure, this inaction as evidence that Jews were disliked everywhere, at the same time that they asserted that those very governments were in the pockets of Jewish conspirators. Jews were inferior and despised everywhere, and yet at the same time they controlled everything. In the worldview of the Nazis, antisemitism grew everywhere, but at the same time so did the power of Jews.

It would be a mistake to regard antisemitic Nazi propaganda as nothing but empty verbiage for the purpose of winning over the population by demagogy. On the contrary, we must assume that the fundamental propaganda themes represented the genuine beliefs of the Nazi leaders and activists. Nazi propaganda is important not only because it prepared the soil for mass murder and later justified genocide but also because it helps us understand the mind of the perpetrators. It is only because the Nazis really believed in what they were saying that they had the mad determination that enabled them, after years of preparation, to carry out their self-appointed task to kill every Jewish man, woman, and child. We have no better way to understand Nazi thinking than to listen to what they were saying.

Type
Chapter
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The Coming of the Holocaust
From Antisemitism to Genocide
, pp. 88 - 102
Publisher: Cambridge University Press
Print publication year: 2013

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References

Fest, Joachim, The Face of the Third Reich: Portraits of the Nazi Leadership. New York: De Capo Press, 1999, p. 84Google Scholar
Herf, Jeffrey, “The Jewish Enemy,” in Nazi Propaganda during World War II and the Holocaust. Cambridge, MA: Harvard University Press, 2006, p. 20Google Scholar
Hilmar Eitzen, Kurt, “Zehn Knüppel wider die Judenknechte,” Unser Wille und Weg (6) 1936, pp. 309–310
“Rassenfrage und Weltpropaganda,” Reichstagung in Nürnberg 1933. Berlin: Vaterländischer Verlag C. A. Weller, 1933, pp. 131–42
Cecil, Robert, The Myth of the Master Race: Alfred Rosenberg and Nazi Ideology. New York: Dodd, Mead, 1972Google Scholar
Steigman–Gall, Richard, The Holy Reich: Nazi Conceptions of Christianity. New York: Cambridge University Press, 2003, pp. 30–31CrossRefGoogle Scholar
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May, Werner, Deutscher National-Katechismus. Breslau: Verlag von Heinrich Handel, 1934, pp. 22–26Google Scholar
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Kershaw, Ian in his book, Hitler, the Germans and the Final Solution. New Haven: Yale University Press, 2008Google Scholar

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  • Propaganda
  • Peter Kenez, University of California, Santa Cruz
  • Book: The Coming of the Holocaust
  • Online publication: 05 June 2014
  • Chapter DOI: https://doi.org/10.1017/CBO9781107338234.008
Available formats
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  • Propaganda
  • Peter Kenez, University of California, Santa Cruz
  • Book: The Coming of the Holocaust
  • Online publication: 05 June 2014
  • Chapter DOI: https://doi.org/10.1017/CBO9781107338234.008
Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

  • Propaganda
  • Peter Kenez, University of California, Santa Cruz
  • Book: The Coming of the Holocaust
  • Online publication: 05 June 2014
  • Chapter DOI: https://doi.org/10.1017/CBO9781107338234.008
Available formats
×