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1 - Time

Published online by Cambridge University Press:  18 February 2021

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Summary

History and Memory

There is a special relationship between clothing and our bodies: a relationship marked by time. This relationship has been overlooked by studies on the psychological and social relationships which regulate the uses and the practices of clothing. These studies mainly consider the protective, practical, aesthetic and ritual aspects of the sign-garment, and those relating to status and gender. When they consider time, they do so under the categories of seasonal clothing and fashion. However, they leave unexplored the fascinating territory of ‘synesthetic’ time, which involves the relationship of mutual interconnection between the senses. They also neglect considerations on historical time, which the (lived and social) body experiences. This chapter aims to consider both these aspects. However, instead of doing so in an exhaustive way, it will trace a trajectory made of meaningful clues that characterise fashion as the history and memory of the body.

The starting point for this consideration is a vision of the relationship between fashion and time, presented by the German philosopher Walter Benjamin (1892– 1940) in some of his writings. In particular, the first quote derives from his notes on nineteenth-century Paris, which have been gathered in the Passagenwerk:

One could speak of the increasing concentration (integration) of reality, such that everything past (in its time) can acquire a higher grade of actuality [Aktualität] that it had in the moment of its existing. How it marks itself as higher actuality is determined by the image as which and in which it is comprehended. And this dialectical penetration and actualization of former contexts puts the truth of all present action to test. Or rather, it serves to ignite the explosive materials that are latent in what has been [das Gewesene] (the authentic figure of which is fashion). (Benjamin 2002, 392)

Walter Benjamin uses these words in his notes on nineteenth-century Paris to sketch the image of time upon which he founds his conception of history, understood as a discontinuous relationship between past and present. With the term Aktualität, Benjamin defines a mode of the present within which the past is newly meaningful. What takes place is an act of ‘presentification’, an appreciation of seemingly lost motifs through which it becomes possible to ‘ignite’ what lived as ‘explosive material’ in the past.

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Chapter
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Fashion as Cultural Translation
Signs, Images, Narratives
, pp. 1 - 10
Publisher: Anthem Press
Print publication year: 2021

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