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Knowledge Strategies

Published online by Cambridge University Press:  21 July 2022

Constantin Bratianu
Affiliation:
Bucharest University of Economic Studies

Summary

Knowledge is a strategic resource of any organization and its deployment is critical in achieving a sustainable competitive advantage. Knowledge strategies were born at the intersection of strategic thinking and knowledge management. Strategic thinking is a mental process of understanding the future and, based on that understanding, of searching for practical ways of achieving a competitive advantage on the market. Strategic thinking is operating in the opportunity space of the organization. The book explains the strategizing process and presents the knowledge strategies as a result of that complex mental process. Organizations can design deliberate and emergent knowledge strategies, which can be integrated into the corporate vision and its strategies.
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Online ISBN: 9781108864237
Publisher: Cambridge University Press
Print publication: 11 August 2022

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