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Unintentional behaviour change
Published online by Cambridge University Press: 27 August 2014
Abstract
We argue that the authors ignore a broad range of possible means of changing behaviour: unintentional change. Most of the behaviours that people seek to change – either in themselves or that are the subject of public health campaigns–are habitual, and hence not necessarily responsive to intentions. An evolutionary approach should take into account all kinds of evolved behavioural responses.
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- Copyright © Cambridge University Press 2014
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Unintentional behaviour change
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Evolving the future: Toward a science of intentional change