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Does SKDA Make It Too Easy for Survey Practitioners and Clients to Avoid Harder (OD) Challenges?
Published online by Cambridge University Press: 29 June 2017
Extract
A fair reading of Cucina, Walmsley, Gast, Martin, and Curtin's (2017) astute analysis of survey key driver analysis (SKDA) presents a good case that such analyses are driving down the wrong road and should slow down or come to a halt. In large part, the SKDA they describe seems to be a misleading set of exercises.
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- Copyright © Society for Industrial and Organizational Psychology 2017