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Management Slant

Published online by Cambridge University Press:  18 August 2003

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Extract

The "Other" Advertising, Prescription Drug Advertising, The Web, and The Field.

Type
MANAGEMENT SLANT
Information
Journal of Advertising Research , Volume 43 , Issue 2 , June 2003 , pp. 247 - 250
Copyright
© Copyright © 1960-2003, The ARF

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