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Presidentorial

Published online by Cambridge University Press:  18 May 2004

ROBERT L. BAROCCI
ROBERT L. BAROCCI
Affiliation:
bb@thearf.org
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Extract

This is the first and last presidentorial, an editorial statement written not by the editor of the magazine but by the president of the publisher, in this case, The ARF.

Type
Research Article
Information
Journal of Advertising Research , Volume 44 , Issue 2 , June 2004 , pp. 163
Copyright
© Copyright © 1960-2004, The ARF

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