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Innovation of meaning: design-driven study based on the interpretive theory of new meaning

Published online by Cambridge University Press:  16 May 2024

Shotaro Kushi  and
Hideyoshi Yanagisawa
Shotaro Kushi*
Affiliation:
NEW STANDARD Inc., Japan The University of Tokyo, Japan
Hideyoshi Yanagisawa
Affiliation:
The University of Tokyo, Japan
*
shotaro.kushi@gmail.com

Abstract

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This study conducts design-driven meaning innovation research based on an interpretation of new meaning through qualitative and quantitative research rooted in design practice and builds design-driven theories, methodology, and highly replicable methods. It presents a new design approach to design thinking called ‘design methodology and method of meaningful products’. The design process and framework integrate words, visuals, and functions to interpret and create new meanings. It highlights the importance of design semiotics in overcoming the limitations of traditional approaches.

Keywords

design thinkingdesign analysisinnovation of meaningdesign-driven innovationmethod of meaning products
Type
Design Theory and Research Methods
Information
Proceedings of the Design Society , Volume 4: DESIGN 2024 , May 2024 , pp. 35 - 44
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Copyright
The Author(s), 2024.

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