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Crisis Communication in a Digital World

Authors

Edited by
Mark Sheehan
, Deakin University, Victoria,
Deirdre Quinn-Allan
, Deakin University, Victoria
Published 2015

Description

Crisis Communication in a Digital World provides an introduction to major crisis communication theories and issues management, using practical examples from Australia and New Zealand. The book examines how public relations can influence the nature of a crisis and the impact of its aftermath. It explores the role of PR specialists in different crisis situations - including natural disasters and morphing crises - and examines the challenges they face in a world where social media is a key source of…

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Key features

  • Explores the role of public relations specialists in different crisis situations
  • Uses practical examples from Australia and New Zealand
  • Each chapter explores a different aspect of communications

About the book

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