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5 - Tools of Mass Persuasion

Published online by Cambridge University Press:  05 September 2016

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Summary

One of my concerns is that we are creating subcultures within the Arab culture. In private schools, which are now becoming a major force in Arab education, the language used and culture practiced are often those of other nations. Of course it is proper to teach foreign languages, yet without proper education in the Arabic language and traditions, the country risks class/language fragmentation in society. I also see blind imitation as another threat to the culture of the Arab world. If MTV in America (which incidentally does not reflect the rich American culture) airs certain programming, it does not mean that Arab society is not modern unless its channels offer the same thing.

(Ahmed Zewail 2011: 41)

Introduction

This chapter focuses on one of the significant tools in shaping national identity as well as public opinion in Egypt, namely education; other significant tools include the media and language. The education system is crucial in enforcing certain identities, whether pan-Arabism or cosmopolitan, which is marked linguistically through the use of grammar and discourses, prevalent in interpersonal communication. These markers include participants’ roles, positions and relationships (Ochs 1993: 424). Language, moreover, warrants attention as an object of study and a tool by which human memory is constituted, victims are identified, perpetrators are named, and group identity is formed. It is through language that we express feelings of solidarity with other groups, or alienation from the same groups. It is also through language that we define the boundaries of each group vis-à-vis other groups, not to mention that ‘knowing how to use language well and knowing when to intervene in language are two essential features of intellectual action’ (Said 1994: 20). The role of language will be discussed in the next chapter.

This chapter argues that education systems in Egypt have contributed to consolidating a two-tier society, intentionally or unintentionally, in as much as they are directly involved in stratifying citizens, not necessarily according to their intellectual abilities, but according to their socio-economic status.

Type
Chapter
Information
The Egyptian Dream
Egyptian National Identity and Uprisings
, pp. 95 - 105
Publisher: Edinburgh University Press
Print publication year: 2015

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