Book contents
- Frontmatter
- Contents
- Figures
- Tables
- Acknowledgments
- Introduction
- 1 Government: Boss, financial partner, regulator – Entrepreneurs in mixed economies
- 2 Standing still is not an option: On promoting entrepreneurship and economic growth
- 3 Electronic innovation and the government: David Sarnoff creates the RCA empire
- 4 Global problem, golden opportunity: Ron Stanton profits from market disruption
- 5 Speeding voice and data traffic worldwide: Network microprocessors from RMI
- 6 A world leader emerges: SanDisk and flash memories
- 7 Implementing information technology across the globe
- 8 Three startups in China: Entrepreneurs in a controlled economy
- 9 Connecting the wireless networks of the world
- 10 Building an economy: Government planning vs. entrepreneurial innovation
- Select bibliography
- Index
- References
7 - Implementing information technology across the globe
Published online by Cambridge University Press: 05 August 2012
- Frontmatter
- Contents
- Figures
- Tables
- Acknowledgments
- Introduction
- 1 Government: Boss, financial partner, regulator – Entrepreneurs in mixed economies
- 2 Standing still is not an option: On promoting entrepreneurship and economic growth
- 3 Electronic innovation and the government: David Sarnoff creates the RCA empire
- 4 Global problem, golden opportunity: Ron Stanton profits from market disruption
- 5 Speeding voice and data traffic worldwide: Network microprocessors from RMI
- 6 A world leader emerges: SanDisk and flash memories
- 7 Implementing information technology across the globe
- 8 Three startups in China: Entrepreneurs in a controlled economy
- 9 Connecting the wireless networks of the world
- 10 Building an economy: Government planning vs. entrepreneurial innovation
- Select bibliography
- Index
- References
Summary
Technology companies and global investors are beating a path to Israel and finding unique combinations of audacity, creativity and drive everywhere they look.
If you mention a successful startup called Ness Technologies, there is a good chance that a US listener will assume it is one of those high-technology Silicon Valley companies. That listener would be mistaken. Ness Technologies is a multinational information technology (IT) services corporation, created in Israel in 1999. It is also the first company in this book that does not have its headquarters in the US.
This chapter will examine how the Israeli entrepreneurs who founded Ness dealt with the challenges of a global marketplace. Within five years of its founding, this Israeli startup became a leading company in its field with operations in Asia, Europe, and the Americas. Its rapid rise to prominence has fully justified its name, which means “miracle” in Hebrew. It did so by melding subsidiaries in countries with cultures as diverse as Bulgaria and Thailand into a global corporate culture, with a common set of goals and expectations that was held across national boundaries.
DEMAND FOR IT SERVICES RESHAPES THE WORLD
Ness Technologies is a provider of IT services to other companies. As such it didn’t “invent” any basic technology. Like Ronald Stanton’s Transammonia, its innovations took the form of a new business model and new approaches to international service. Unlike Transammonia, however, Ness operated in an industry characterized by the most rapidly advancing technology in history. Even those who lived through the rise of the computer can hardly believe how quickly and profoundly digital data processing has changed the way the world does business.
- Type
- Chapter
- Information
- Entrepreneurship in the Global EconomyEngine for Economic Growth, pp. 172 - 188Publisher: Cambridge University PressPrint publication year: 2012