Before us is a case study of Joseph P. Farrell who, as his many-sided persona appears on the Web and in books, interests us on account of his effective and transgressively unusual popular culture use of our categories of Hidden History, Transtheism and Gnosticism. To understand the significance here of Farrell and his audience, it is necessary to recall the competing senses of marginalization and victimhood in contemporary American society and politics as one moves back and forth from elite or official culture and the populist culture. In this connection, the theme of political and economic struggle and struggle for control of the broader culture comes to the fore. Likewise, that theme is written between the lines of Farrell's conspiracist and transgressively alternative nonfiction books even as it is explicitly brought out in Farrell's learned, theological direct attacks on the developments leading to what Farrell reconstructs as the theological deep causes for Western secularity.

As our intent is to furnish a preliminary map of a multifaceted phenomenon, our study simply connects the dots found in publicly available material, without verifying the accuracy of the factual claims in Web and published material. Such material is here taken at face value rather than investigated in skeptical depth. The Farrell phenomenon has made heavy use of arguments concerning the Western obsession with a principle of “simplicity” in thinking about matters divine. For Farrell this is a false divinity, a dubious kind of thinking which has led to growing distraction from the God of Abraham and early Christianity.