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6 - Accepting the Ideal

Published online by Cambridge University Press:  27 October 2009

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Summary

‘It has been rare for a journalist to recognise the anomaly of working inside a commercial enterprise and taking the rewards therefrom, while at the same time condemning the very commercialism that is providing him or her with those rewards.’

Herbert Altschull, 1984

‘The ideology of professional responsibility has found numerous celebrants for a variety of reasons, not all noble. But at its core is a seductive idea – professionalism means that the journalist's first duty is to serve the public’

James Curran, 1991

If, as has been argued in the previous chapter, the late twentieth-century news media industry is a flawed embodiment of the Fourth Estate, the question remains whether journalists, editors and producers, desire, or are able, to muster sufficient intellectual authority to stake a meaningful claim to custodianship of the ideal.

In this and the following chapter I examine empirically the attitudes of Australian journalists towards the Fourth Estate. This is done by describing, evaluating and comparing the information gathered from the Media and Democracy survey of two groups of Australian journalists

The data provides a snapshot of the attitudes of the Australian journalists surveyed in 1992 towards their work and its place in public life. The full survey, its methodology and results are set out in the appendix.

The data provides a springboard to consider of the roles, practices, methods and attitudes of Australian journalists and to test whether the contests to the Fourth Estate, examined in chapter 5, can be sustained from the perspective of the journalists surveyed.

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Chapter
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Reviving the Fourth Estate
Democracy, Accountability and the Media
, pp. 117 - 135
Publisher: Cambridge University Press
Print publication year: 1998

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