Despite the dramatic changes that have occurred in South Africa over the last fifteen years, the chieftaincy remains an important political institution that continues to exercise authority. It has not only been given official recognition and protection in the constitution, but has attempted to become more involved in activities such as development, local government, and elections. How this institution might affect the process of democratic consolidation, however, has failed to generate much research. This article explores the ways in which the chieftaincy has responded to the introduction of democratic electoral practices at the local level. While the chieftaincy has not been immune from the social and political changes that have swept through the country since the transition, it has nonetheless sought to direct, or redirect, these changes in ways that bolster its own authority. Many local communities expect the chieftaincy not only to assist with the formal electoral process, but also to allow for more participation within local level chieftaincy institutions. A close examination of chieftaincy–societal relations demonstrates that while the chieftaincy has been affected by new democratic rules and practices, it has also influenced how local communities practice and understand these same rules and practices. This mutually transformative process illustrates the complexity of democratic consolidation, as well as the ability of the chieftaincy to adapt to changing political and social environments without sacrificing its unique claims to authority.