Book contents
- Frontmatter
- Contents
- List of figures
- List of tables
- List of boxes
- Acknowledgments
- Introduction
- Part I Developing the analytical framework and contextualizing the phenomenon
- Part II Multinationals from Brazil and other emerging countries
- 6 The environment in which Brazilian firms grew
- 7 The rise of Brazilian multinationals
- 8 Cases of outstanding Brazilian multinationals
- 9 Multilatinas
- 10 Multinationals from Russia, India, China, and South Africa (RICS)
- 11 The long journey of emerging country multinationals
- References
- Index
6 - The environment in which Brazilian firms grew
Published online by Cambridge University Press: 01 March 2011
- Frontmatter
- Contents
- List of figures
- List of tables
- List of boxes
- Acknowledgments
- Introduction
- Part I Developing the analytical framework and contextualizing the phenomenon
- Part II Multinationals from Brazil and other emerging countries
- 6 The environment in which Brazilian firms grew
- 7 The rise of Brazilian multinationals
- 8 Cases of outstanding Brazilian multinationals
- 9 Multilatinas
- 10 Multinationals from Russia, India, China, and South Africa (RICS)
- 11 The long journey of emerging country multinationals
- References
- Index
Summary
Brazil in the internationalization waves
This chapter aims at briefly describing Brazil's political, economic, and social development, in order to put the emergence of its multinational enterprises (MNEs) into context.
The presentation of Brazilian history is divided into periods aligned with the dynamics of internationalization waves. Brazil performed differently in each one of them. During the first wave, in the 1950s and 1960s, Brazil was essentially a receiver of foreign direct investment (FDI), playing host to new subsidiaries of foreign MNEs. During the second wave, in the late 1970s and early 1980s, isolated and unsuccessful attempts of native Brazilian firms to move into international markets took place. Finally, the third wave, in the 1990s and 2000s, is producing an effective internationalization movement.
More specifically, this chapter will focus on the evolution, as from the early twentieth century, of Brazilian firms and MNE subsidiaries, all of which had to operate within a complex institutional context whose main feature was uncertainty and discontinuity. It is within this context that Brazilian companies are born and evolve, i.e., in competition with foreign MNEs, to then grow into Brazilian MNEs. It is within this competitive system that local firms develop their competences and draft their internationalization strategies.
- Type
- Chapter
- Information
- Brazilian MultinationalsCompetences for Internationalization, pp. 137 - 163Publisher: Cambridge University PressPrint publication year: 2011