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Chapter 5 - The First Salesman in London

Published online by Cambridge University Press:  05 July 2013

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Summary

We had become convinced, as we still are, that the best way of selling Australian books in the U.K. is … to become, in effect, a small British publisher.

Through the activities of one travelling salesman named Bernard Robinson, Angus & Robertson was to learn that overseas branches could not forever remain independent of local book trade politics. In late February 1950, George Ferguson notified Hector MacQuarrie that the long-overdue catalogue of Angus & Robertson's titles was nearing completion and would soon be on its way to London. Though in actuality the catalogue would not be at the proof stage until July, the pressure increased for MacQuarrie to have salesmen ready to cover London, Scotland and the English provinces. So too to have regular advertisements – ‘as attractive as those of, say, Faber, Chatto or Jonathan Cape’ – start appearing in the Bookseller in order to ‘prepare the way for … travellers’.

Angus & Robertson was very enthusiastic about the cargo of books in transit and produced circulars for display in the Bank of New South Wales, located in the West End of London, and also for the Australia House on The Strand, London. But while Angus & Robertson's London office was ‘enjoying considerable success in the London area’, it had ‘little to speak of outside the metropolitan area’.

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Publisher: Anthem Press
Print publication year: 2012

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  • The First Salesman in London
  • Jason D. Ensor
  • Book: Angus & Robertson and the British Trade in Australian Books, 1930–1970
  • Online publication: 05 July 2013
  • Chapter DOI: https://doi.org/10.7135/UPO9780857282262.007
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  • The First Salesman in London
  • Jason D. Ensor
  • Book: Angus & Robertson and the British Trade in Australian Books, 1930–1970
  • Online publication: 05 July 2013
  • Chapter DOI: https://doi.org/10.7135/UPO9780857282262.007
Available formats
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Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

  • The First Salesman in London
  • Jason D. Ensor
  • Book: Angus & Robertson and the British Trade in Australian Books, 1930–1970
  • Online publication: 05 July 2013
  • Chapter DOI: https://doi.org/10.7135/UPO9780857282262.007
Available formats
×