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7 - Negotiating global agreements

from Part III - Developing Global Management Skills

Richard M. Steers
Affiliation:
University of Oregon
Luciara Nardon
Affiliation:
Carleton University, Ottawa
Carlos J. Sanchez-Runde
Affiliation:
IESE Business School, Barcelona
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Summary

MANAGEMENT CHALLENGE

If building global partnerships is important to competitiveness, as most agree, how do managers and their companies negotiate such alliances? What special skills are required? Can these skills be developed or are some people just naturally born negotiators? It has been said that negotiation is an art, not a science. If so, the question before us is how to develop this art. Understanding basic negotiation processes is a good beginning. Developing specific bargaining strategies and tactics is another. Once agreements have been signed, knowing how to implement them is also important. Throughout, an understanding – and willingness – to build mutually beneficial long-term relationships is perhaps most important of all.

Chapter outline

▪ Preparing for global negotiations page 225

▪ The negotiation process 232

▪ Bargaining tactics 236

▪ Ethics in global negotiations 240

▪ Conflict resolution strategies 243

▪ Agreements, contracts, and mutual trust 248

▪ Manager’s notebook: Negotiating global agreements 252

▪ Summary points 255

Applications

7.1 GM and SAIC 228

7.2 Language and negotiation 230

7.3 Bargaining tactics 239

7.4 What is a bribe? 242

7.5 Conflicting strategies at Secoinsa 246

7.6 Changed circumstances at Cosco 250

When negotiating in Russia, the slower you go, the further you’ll get. Don’t hurry to reply, but hurry to listen.

Traditional proverbs Russia

When Arabs give a “yes” answer to a request, they are not necessarily certain that the action will or can be carried out. Etiquette demands that your request have a positive response. A positive response to a request is a declaration of intention and an expression of goodwill – not more than that…If an action does not follow, the other person cannot be held responsible for failure.

Margaret Omar Nydell Georgetown University, United States
Type
Chapter
Information
Management across Cultures
Developing Global Competencies
, pp. 223 - 258
Publisher: Cambridge University Press
Print publication year: 2013

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References

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