Skip to main content Accessibility help
×
Hostname: page-component-77c89778f8-m42fx Total loading time: 0 Render date: 2024-07-22T00:19:52.064Z Has data issue: false hasContentIssue false

American “Soft Power” after George W. Bush's Presidency

from III - Ideologia Americana or Americanism in Action: Foreign Policy

Published online by Cambridge University Press:  05 September 2014

Piotr Waldemar Pietrzak
Affiliation:
University of Warmia and Mazury
Get access

Summary

This essay aims to raise a question about George W. Bush's legacy and whether post-Bush America can still attract other international actors to follow in its footsteps. On the one hand, it is widely accepted that during Mr G.W. Bush's leadership the American way of doing things gradually became less attractive, that he paid too much attention to developing American conventional strength instead of its soft leverage, and finally that his successor, Mr B. Obama, will have to fix some of the damage he caused. But, on the other hand, Mr Bush appeared to be a real statesman, who was able to fight against terrorism and protect his fellow citizens from another attack on U.S. soil.

Introduction

For the first time in human history almost all of mankind is politically awake, politically activated and politically conscious. This has brought a further shift in the perception of power, influence and global leadership. Power generally used to be linked with the possession of certain resources, such as: population, territory, economic size, military forces, political stability – namely the “hard power” indicators. According to Joseph S. Nye however one should also consider a country's “soft power” – an indirect ability to persuade others to follow in your footsteps. This concept has attracted a considerable amount of attention in recent years. The inventor of the notion believes that there is a bigger likelihood of achieving desired outcomes through attraction rather than coercion.

Type
Chapter
Information
The United States and the World
From Imitation to Challenge
, pp. 187 - 194
Publisher: Jagiellonian University Press
Print publication year: 2009

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

Save book to Kindle

To save this book to your Kindle, first ensure coreplatform@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×