Book contents
- The Cambridge Companion to Manga and Anime
- The Cambridge Companion to Manga and Anime
- Copyright page
- Contents
- Figures
- Contributors
- Acknowledgments
- Notes on Japanese Names, Terms, and Titles
- Chronology
- Introduction
- Part I Claimed Origins and Overlooked Traditions
- Part II Drawing and Movement
- Part III Sound
- Part IV Narrative
- Part V Characters
- Part VI Genres
- Part VII Forms of Production
- 14 Manga Editors and Their Artists
- 15 Anime Production, Decentralized
- Part VIII Forms of Distribution
- Part IX Forms of Use
- Further Reading
- Index
- Cambridge Companions to Literature
14 - Manga Editors and Their Artists
from Part VII - Forms of Production
Published online by Cambridge University Press: 07 November 2024
- The Cambridge Companion to Manga and Anime
- The Cambridge Companion to Manga and Anime
- Copyright page
- Contents
- Figures
- Contributors
- Acknowledgments
- Notes on Japanese Names, Terms, and Titles
- Chronology
- Introduction
- Part I Claimed Origins and Overlooked Traditions
- Part II Drawing and Movement
- Part III Sound
- Part IV Narrative
- Part V Characters
- Part VI Genres
- Part VII Forms of Production
- 14 Manga Editors and Their Artists
- 15 Anime Production, Decentralized
- Part VIII Forms of Distribution
- Part IX Forms of Use
- Further Reading
- Index
- Cambridge Companions to Literature
Summary
Since the 1960s manga has boasted a firm standing in the Japanese economy and society by continuously offering captivating and commercially successful narratives. This has been made possible in great measure by the manga magazines as the central venue of publication from the 1960s until the late 1990s, and their editor-in-charge system. This chapter surveys the multiple roles that manga editors fulfill, from corporate agent to manga artists’ collaborator and target-audience representative. It introduces the basic institutional steps of producing a manga serial while considering differences between printed and digital formats, up to and including remuneration practices. The main focus is on corporate manga’s commodity value as the common goal of both editors and artists, as well as the related fact that readership, or consumption, is given precedence over authorship, and collaborative over individual authorship.
- Type
- Chapter
- Information
- The Cambridge Companion to Manga and Anime , pp. 187 - 198Publisher: Cambridge University PressPrint publication year: 2024