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Part II - Media Data Collection

Published online by Cambridge University Press:  06 October 2017

Edited by
Virginia Braun ,
Victoria Clarke  and
Debra Gray
Virginia Braun
Affiliation:
University of Auckland
Victoria Clarke
Affiliation:
University of the West of England, Bristol
Debra Gray
Affiliation:
University of Winchester
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Collecting Qualitative Data
A Practical Guide to Textual, Media and Virtual Techniques
 , pp. 94 - 116
Publisher: Cambridge University Press
Print publication year: 2017

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References

Further Resources: Online

For more information about the ‘Everyday Coupledom’ project, see www.enduringlove.co.uk

The Association of Internet Researchers Ethical guidelines can be found here: http://aoir.org/reports/ethics2.pdf

The ReStore site offers material related to the assessment and development of new methods for the analysis of media content: http://www.restore.ac.uk/lboro/

Further Resources: Readings

To read more about the mediated intimacy case-study, see Gill, R. (2009). Mediated intimacy and postfeminism: A discourse analytic examination of sex and relationships advice in a women’s magazine. Discourse & Communication, 3(4), 1–25.CrossRefGoogle Scholar
To read more about the ‘Lose the Lads’ Mags’ example study, see García-Favaro, L. and Gill, R. (2016). ‘Emasculation nation has arrived’: Sexism rearticulated in online responses to Lose the Lads’ Mags campaign. Feminist Media Studies, 16(3), 379–397.CrossRefGoogle Scholar
For research methods for media analysis, see chapter 15 in this accessible introduction to media studies: Branston, G. and Stafford, R. (2010). The media student’s book (5th edn). London: Routledge.CrossRefGoogle Scholar
For a focus on media analysis from a gendered perspective, see Chapter 2, in particular, in: Gill, R. (2007). Gender and the media. Cambridge: Polity Press.Google Scholar
For a discussion of some theoretical perspectives around Internet and communications research, see: Rice, R. E. and Fuller, R. P. (2013). Theoretical perspectives in the study of communication and the Internet. In Dutton, W. H. (ed.), The Oxford handbook of Internet studies (pp. 353–377). Oxford: Oxford University Press.Google Scholar

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Further Resources: Online

TuneIn is an Internet radio website that allows you to search for podcasts of particular TR shows. It provides a good way to find data or to get a feel for what TR feels and sounds like: http://tunein.com

Further Resources: Readings

To read more about the example study, see Hanson-Easey, S. and Augoustinos, M. (2010). Out of Africa: Accounting for refugee policy and the language of causal attribution. Discourse & Society, 21(3), 295–323. See also:Google ScholarGoogle Scholar
For a critical analysis of how men negotiate masculinity on TR, see Nylund, D. (2004). When in Rome: Heterosexism, homophobia, and sports talk radio. Journal of Sport & Social Issues, 28(2), 136–168.CrossRefGoogle Scholar
For a fascinating examination of the role of TR in the Cronulla riots, see Poynting, S. (2006). What caused the Cronulla riot. Race & Class, 48(1), 85–92.CrossRefGoogle Scholar
To read more about the influence of TR on politics in Australia, see Turner, G. (2009). Politics, radio and journalism in Australia: The influence of ‘talkback’. Journalism, 10(4), 411–430.CrossRefGoogle Scholar

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Further Resources: Online

The Association of Internet Researchers (AoIR) has a useful website where researchers can subscribe to a free, open-access mailing list, download papers from the association’s annual conference, and access the AoIR Guide on Ethical Online Research: http://aoir.org

The Blog Analysis Toolkit is the University of Pittsburgh’s Qualitative Data Analysis Program – a free online system for researchers to capture, archive and share blog posts: www.ibridgenetwork.org/university-of-pittsburgh/blog-analysis-toolkit

The web resource ReStore provides online training resources for researchers. The section ‘resources for learners’ (www.restore.ac.uk/orm/learnerresources/) is particularly valuable, providing overviews of key journals and texts in the field of online research, a glossary, links, FAQs and bibliographies on online research methods, including blogs (see Bibliography section ‘online methodological futures’: www.restore.ac.uk/orm/learnerresources/bibliography.htm): Madge, C., O’Connor, H. and Shaw, R. (2006). Exploring online research methods in a virtual training environment: www.restore.ac.uk/orm/

Further Resources: Readings

For an overview of the strengths and weaknesses of using blogs in social scientific research, particularly as a strategy to access accounts of everyday life, see Hookway, N. (2008). ‘Entering the blogosphere’: Some strategies for using blogs in social research. Qualitative Research, 8(1), 91–103.CrossRefGoogle Scholar
For an excellent overview of the opportunities and challenges blogs offer researchers in the context of a sociological study on young people’s gap year narratives, see Snee, H. (2012). Youth research in Web 2.0: A case study in blog analysis. In Heath, S. and Walker, C. (eds.), Innovations in youth research (pp. 178–194). Basingstoke, UK: Palgrave.CrossRefGoogle Scholar
The following two articles are from my everyday moralities project, and provide insight into how blog data can be used and presented within a qualitative research project: Hookway, N. (2014). Tasting the ethical: Vegetarianism as modern re-enchantment. M/C: Journal of Media and Culture, 17(1). Retrieved from: http://journal.media-culture.org.au/index.php/mcjournal/article/view/759.CrossRefGoogle Scholar
Hookway, N. (2015). Living authentic: ‘Being true to yourself’ as a contemporary moral ideal. M/C: Journal of Media and Culture, 18(1). Retrieved from: http://journal.media-culture.org.au/index.php/mcjournal/article/viewArticle/759.CrossRefGoogle Scholar
For an overview of how researchers might use blogs as a reflexive writing tool in the research process, see Wakeford, N. and Cohen, K. (2005). Fieldnotes in public: Using blogs for research. In Fielding, N., Lee, R. M. and Blank, G. (eds.), The SAGE handbook of online research methods (pp. 307–326). London: Sage Publications. (NB The chapter does not consider blogs as a source of data, but does offer an accessible introduction to blogs, relevant literatures and their social and cultural context.)Google Scholar

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Further Resources: Online

The website MOOD: The Microanalysis of Online Data is an international network of researchers from various disciplines who use methods such as conversation and discourse analysis to conduct ‘microanalysis’ of online data, including things like social media as well as discussion forums: (http://moodnetwork.ruhosting.nl/)

For another, more recent, scholarly network that offers a more linguistic orientation to discourse analysis, see http://adda.blogs.uv.es/

Further Resources: Readings

To read more about the study presented in Box 9.1, see Giles, D. C. (2014). ‘DSM-V is taking away our identity’: The reaction of the online community to the proposed changes in the diagnosis of Asperger’s disorder. Health, 18(2), 179–195.CrossRefGoogle Scholar
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For a study that exemplifies a discursive psychology perspective applied to forum data, see Horne, J. and Wiggins, S. (2009). Doing being ‘on the edge’: Managing the dilemma of being authentically suicidal in an online forum. Sociology of Health & Illness, 31(2), 170–184.CrossRefGoogle Scholar
For a study combining elements of conversation analysis with ‘membership categorisation analysis’, see Giles, D. C. and Newbold, J. (2013). ‘Is this normal?’ The role of category predicates in constructing mental illness online. Journal of Computer-Mediated Communication, 18(4), 476–490.CrossRefGoogle Scholar

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