There are various definitions of privacy, and for some time now, privacy harms have been characterized as intractable and ambiguous. In this chapter, I argue that regardless of how one conceptualizes privacy the ubiquitous nature of IoT devices and the data they generate, together with corporate data business models and programs, create significant privacy concerns for all of us. The brisk expansion of the IoT has increased “the volume, velocity, variety and value of data.”1 The IoT has made new types of data that were never before widely available to organizations more easily accessible. IoT devices and connected mobile apps and services observe and collect many types of data about us, including health-related and biometric data.

The IoT allows corporate entities to colonize and obtain access to traditionally private areas and activities while simultaneously reducing our public and private anonymity.