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Chapter 14 - Persuasion in Hungarian Medical Recipes

Published online by Cambridge University Press:  13 October 2022

By
Ágnes Kuna
Edited by
Irma Taavitsainen ,
Turo Hiltunen ,
Jeremy J. Smith  and
Carla Suhr
Irma Taavitsainen
Affiliation:
University of Helsinki
Turo Hiltunen
Affiliation:
University of Helsinki
Jeremy J. Smith
Affiliation:
University of Glasgow
Carla Suhr
Affiliation:
University of Helsinki
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Summary

A key element of medieval and early modern medical practice was the creation of a positive attitude in the patient. To this end, a variety of persuasive strategies were employed, which are amply documented in available records of European medical texts, especially recipes. This chapter demonstrates through qualitative software analysis the conceptual categories related to persuasion and positive attitude, with special regard to their usage patterns, frequencies, and typical co-occurrences in the most common genre of sixteenth/seventeenth-century Medical Hungarian, that of medical recipes.

Keywords

persuasionmedical recipesqualitative software analysisconceptual categoriesco-occurrence
Type
Chapter
Information
Genre in English Medical Writing, 1500–1820
Sociocultural Contexts of Production and Use
 , pp. 231 - 253
Publisher: Cambridge University Press
Print publication year: 2022

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References

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